Workshop/Game: Design the Box
I'd like to host a 'Design the Box'-Workshop:
Design the Box is a useful game to facilitate reflection about a product's vision and how to communicate it in a way the customer understands.
We've played the game a lot with our own products and with products of friends and it helped us a great deal because it forces you to nail down your opinion on certain things
- what's the usp
- what's the vision
- what's the business model
- who's the customer
- …
and helps you to identify aspects of your product where you are uncertain. A great way to brainstorm new product ideas but also to streamline existing products (and a reality check on internal communication and assumptions).
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