On The Scientific Method, Startups and Innovation
The lean startup approach to innovation focuses on applying the scientific method to the way startups are built. However, very few founders and innovators have expertise in science or the scientific method. In this talk, I will go over some of the core-principle of the scientific method and how it may be applied to the innovation process. The emphasis will be on the notion that science is a set of fundamental principles, rather than simple tactics such as A/B testing.