Hypothesis to customer interview to actionable learning - a #custdev how-to
I'd like to share an overview of the process I use for Customer Development, which has been evolved by combining insight from Johanna Kollmann, Janice Fraser, Cindy Alvarez, Rob Fitzpatrick and Ian Collingwood and others. Since both Rob and Ian - and Brant Cooper - will be joining us in Barcelona, I'd like to invite them to a round-table to discuss the approach and make suggestions.
15
votes
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brantcooper commented
I'm in!
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robfitz
commented
I accept!