AdminSalim Virani
(Admin, Leancamp)
My feedback
94 results found
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19 votes
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9 votes
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23 votes
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49 votes
An error occurred while saving the comment I've also been developing a research tool with Nicky Smyth and Alan Smith that uses 5 Whys as a Customer Discovery method. It's very early stages, but I'd be happy to share it with everyone if I get a chance to pop into this session (and if people are interested, of course!)
An error occurred while saving the comment Patrick and Alan from Business Model Generation, and some of the Design Researchers like Nicky Smyth and Jens Riegelsberger might have some interesting contributions here. The BMGen canvas is great for pivoting and they'll have some good examples of that. (Though, they might not be direct results of Customer Discovery research.) Design researchers will have methods to work out the relevancy of different factors.
Jon, what techniques have you tried to increase engagement?
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11 votes
An error occurred while saving the comment This is an astute observation. These approaches basically create a faster learning / reaction loop, which can create an insurmountable competitive advantage in a similar way to lower cost of production.
Consider the Dell vs HP scenario, where Dell can simply undercut HP due to lower costs, it creates a war of attrition that Dell controls. A faster learning loop would create a similar advantage - faster reaction time to the market creates a faster rate of evolution, so competitors would suffer a similar attrition. Also, focusing on learning, rather than optimisation, can help avoid the "local maximum" problem. This is a theoretical argument though, it would be interesting to look at a case studies where this happened.
There's an interesting article on Venture Hacks in relation to this, called Playing chess with half the pieces: http://venturehacks.com/articles/certain-to-win and one from Eric Ries called Learning Is Better Than Optimisation: http://www.startuplessonslearned.com/2010/04/learning-is-better-than-optimization.html
Just my two cents. Would anyone else like to chime in?
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10 votes
An error occurred while saving the comment I'm looking at applying Lean Startup with a charity client, but that has yet to begin. The potential I see here comes from people's willingness to help, which makes customer discovery easier, and from the cost effectiveness of Lean Startup, which is a core sentiment in most charities.
Business Model Generation is an example of this in publishing, and Dave Gray has also been quite experimental and innovative with a similar model in publishing called The Unbook.
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9 votes
An error occurred while saving the comment Yeah, it seems that when companies pivot heavily, being less than being completely overt and transparent towards the customers could be dodgy. There's an entire chapter in Rework on Damage Control. It would be interesting to hear experiences using these techniques when there's a big fail (at least from the customer's point-of-view.)
BTW Leancamp is a test!
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8 votes
An error occurred while saving the comment Also, it's tough to translate Lean Startup for really traditional contexts, like applying for a loan at the bank. The brutal honestly of the Lean Startup approach seems to create polarised results - either it's understood and appreciated, or it clearly isn't checking the right boxes.
An error occurred while saving the comment I find it's hard to let go of the vision sometimes. Being optimistic is part of entrepreneurial DNA, I guess, but it's made me misinterpret feedback in the past.
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21 votes
An error occurred while saving the comment A few votes here! Please introduce yourself and let us all know if you're a first-timer or if you have some experience with Lean and Agile.
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78 votes
An error occurred while saving the comment Great idea Matt! Do you see these fitting into the AARRR or Customer Development frameworks?
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10 votes
An error occurred while saving the comment I can see this being really useful for customer research. As you dig deeper in to various customers' problems, all of the nuances and connections start to become a bit cumbersome to manage. Visual tools to break this down, group things and help with other forms of analysis can help a lot here.
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45 votes
An error occurred while saving the comment If you'd like to attend this session, please introduce yourself here and say what experience you have with Lean Startup, or the stage your business and what you'd like to learn. Cheers!
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11 votes
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8 votes
HI Giulia, this sounds great! In my eyes, any tool that can help businesses empathise with customers is a welcome step forward. This is an area that can open up a new market for design, and it's certainly helpful for businesses to learn faster and reduce market risk.
Also, a few people (myself included) are considering new ways of helping businesses in this way. I've found the business model canvas is quite useful for considering new models to share knowledge with SMEs. Moving from Consultant, to Coach, to Teacher, maybe there's a further step in which clients use toolkits autonomously, but can verify their work with an expert designer along the way.